THE FLEURCAST

A weekly podcast for entrepreneurs

It’s more than flowers. It’s more than aesthetic.  I’m breaking down how I design spaces that move people — and why your brand should feel like a mood, not just a moment.

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The FLEURCAST A podcast on beauty, business, and the moments that shape us.

You know that feeling when a conversation lingers like a scent — subtle but unforgettable? That’s what we’re curating here. From floral design to creative direction, soulful strategy to sensory storytelling, this is where we slow down and talk about what really makes a brand… bloom.

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featured episodes

The creative process and building beauty with purpose

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The creative process and building beauty with purpose

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The creative process and building beauty with purpose

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Running a soulful, luxury service business

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Running a soulful, luxury service business

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Running a soulful, luxury service business

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Running a soulful, luxury service business

Featured Episodes

 the intentionality, artistry, and strategy behind what we make.

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ABOUT THE BRAND

LILI LA FLEUR / STYLE, STORY & SOUL
DESIGN ROOTED

They say good design is invisible — we disagree.
At Lili La Fleur, design is meant to be felt. We create experiences that flirt with memory: a certain scent in the air, the rustle of silk, the kind of lighting that makes everyone feel like art. It’s elegance without ego, style with a heartbeat — and always, just a little French.

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— Clara M., Paris-born Bride & Art Director

La Fleur didn’t just design our event — she bottled a feeling. The way everything looked, smelled,

unfolded... it was like stepping into a dream we didn’t know we had. People are still talking about it."

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Raw denim live-edge vegan chia. Brooklyn mixtape cloud bread, subway tile chia venmo chartreuse cronut.

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Raw denim live-edge vegan chia. Brooklyn mixtape cloud bread, subway tile chia venmo chartreuse cronut.

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Because this isn’t just any newsletter —
It’s a handwritten love note to your inbox.Florals. Feelings. Fancy things. (And the occasional secret.)

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Not just pretty talk.